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Client: SARA GHARZEDDINE
Country: Lebanon
Service: Branding, Photography
Date: 2017
PURPOSE-TO-IMPACT
Our role was to craft and launch this new fashion brand: from logo design to fashion photography. We crafted an elegantly shaped brand identity by overlapping the two initials in lower case format ’s’ and “g”. The curvatures in the shapes amplify a woman's body and femininity. The color used to represent the common skin tone of Lebanese women.
PURPOSE-TO-IMPACT
The matte and beige finishings feels bring timeless chic. An elegant set of stationery elements was produced according to the identity. As well as a dreamy fashion photography shoot capturing the garment’s finest details.
Qatar
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15th floor, Doha, Qatar
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+ 974 50 239 329
QATAR@CREAPIX.NET
