Andrea Ovans

2014-04-22

What Makes the Best Infographics So Convincing

Source: hbr

A great infographic is an instant revelation. It can compress time and space. (Good gosh – Usain Bolt is that much faster than all the other 100-meter gold medalists who’ve ever competed?) It can illuminate patterns in massive amounts of data. (Sure, we’re spending much more on health care and education than our grandparents did. But look how much less on housing.) It can make the abstract convincingly concrete. (Which player was ESPN’s SportsCenter most discussed during the 2012 football season? Tim Tebow — and by a colossal margin. Seriously?)

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